Using digital tools to enhance uptake of family planning and behavior change
Exploring digital interventions to improve family planning uptake and informed decision-making at the household and community levels using behavior change frameworks.
BornFyne Connect
BornFyne Connect is a community-driven digital health project that strengthens family planning knowledge and access through culturally tailored messaging. Implemented across six districts in Cameroon, the project uses participatory research to contextualize family planning and contraceptive information to local needs, beliefs, and barriers. Guided by behavior change frameworks, the project examines how targeted, community-informed messages improve understanding, acceptance, and uptake of family planning services. A pilot feasibility study of the model is also underway in Uganda, supporting cross-country learning and future scale-up.